You are the hero the planet needs.
To the adventurers, explorers and athletes out there who want to help save the planet but feel hopeless or powerless: We hear you because we are you.
Reflecting on the past few years living with my family in a mountain town in British Columbia, we've seen heat records broken, friends houses lost to forest fires, and are wrapping up a winter season with historically low snowpack. With mountain bike season approaching, we are anticipating another tough summer. It has been weird to say the least. Is this the future I want for my 2-year old son? Not at all. I never thought that I'd have to tell him that we can't go outside today because the smoke is too bad but this seems to be what people are calling the "new normal".
Is there hope? It is hard to feel hopeful when it seems like us humans can't even agree on "Is climate change real?"
Here's the thing. I know that you care (you've read this far!) and I know that I care so we're not alone in our concern for the future. Let's take action and make what seems impossible possible. Can we stop what’s coming? Hopefully. If you and I and all our friends who give a shit work together — like actually work together on these hard things — I believe we can protect the places and activities we love. Freshfield is here to help you and I do the fun stuff and the hard stuff: Adventure, explore and perform while radically lowering our impact on the planet for the sake of future generations.
Michael Mazur, Co-founder (March 25, 2024)
Do what you do, do well.
Quality products for you. A united effort for the planet.
Make better products.
Your first response to this might be "duh?" but hear us out. Many US-based supplement manufacturers do not do enough to ensure the products you purchase are (1) safe to consume and (2) actually have the ingredients they claim they do. Why? They are not technically required to do so.
Freshfield is HQ'd in Canada, one of the most highly regulated nutraceutical markets in the world. Alongside rigid production standards, every batch is required to be tested by an independent lab and every manufacturer is audited regularly to ensure their products are safe and actually have the ingredients they claim to have!
We apply these same standard to every country we sell in because... duh!
Always Plant-based
From athletic performance to everyday well-being, research is showing us a better way forward: Plant-based lifestyles are the most effective way to support healthy, active bodies and minds. Not only that, it's great for the planet.
Freshfield products are certified Vegan through Vegecert.
Don't be a jerk to the planet.
We believe in progress over perfection, protecting the places we love and pushing our minds and bodies every day.
Our plant-based omegas are leading the transition away from fish-based omegas (industrial fishing being a major contributor to ocean plastic, overfishing and climate change) and we are consistently working on improvements in our packaging, manufacturing practices and formulations in order to continually reduce our impact on the planet.
Our plastic negative and carbon neutral certifications through rePurpose Global and ClimatePartner help us offset our impact while we develop new ways of creating and delivering products that help keep your good times rolling.
Certified Plastic Negative Packaging
For every product we sell that contains plastic packaging, we recover double the amount in the form of low value plastic and ensure that it is processed ethically. "Low value" plastic is the plastic that most often ends up in the oceans or a landfill; it's the candy wrappers, snack bags and items like them that normally don't get recycled. We track, offset and report our offsets on a quarterly basis. Learn More.
Empower our community.
We feel powerless to create change when we feel alone in the effort.
Alongside our own efforts and investments in innovation, Freshfield partners with and supports organizations and individuals doing the work to help save the planet.
You are not powerless to create change. Our goal is to help you feel more connected and engaged in this community of activists through our growing network of ambassadors, partners and collaborators.
The Latest Fieldnotes
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Turning the Tide on Ocean Plastic—A Story of Hope and Action